advertising effect

Measure your campaigns for optimal success!

More than 120,000 participants can be identified, tracked and surveyed using technical measurement approaches.
With classic cookie tracking, the contacts within the panel are measured as part of a campaign and the success of the campaign is then determined.
Programmatic Insights allows a test campaign to be played only to panelists and thus enables pretests or special research designs.


Measurement of normal media use under real conditions without laboratory situation

Full service with Programmatic Insights: Technology setup, campaign and project management from a single source